The “How to” for Starting a Business from Scratch

These are the steps to starting a business from scratch:

1. Choose a business model. Decide what type of business you want to create and what products or services you will offer. Consider the amount of time and money you have available to invest in the business.
2. Research the market. Research the market to determine the demand for your products or services. Consider the competition and the potential for growth.
3. Develop a business plan. Create a business plan that outlines your goals, strategies, and financial projections.
4. Choose a business name. Select a business name that reflects your brand and is easy to remember.
5. Register your business. Register your business with the appropriate government agencies.
6. Set up a website. Create a website that showcases your products or services and provides customers with information about your business.
7. Establish an online presence. Use social media, email marketing, and other online tools to promote your business and reach potential customers.
8. Develop a marketing strategy. Create a marketing strategy that outlines how you will reach your target audience and promote your products or services.
9. Monitor your progress. Track your progress and adjust your strategies as needed to ensure that your business is successful.

Choose a Business Model

It is important to consider the type of business you want to create. When you create a business from scratch, consider the products or services you will offer. And also, the amount of time and money you have available to invest in the business. Depending on the type of business you want to create, you may need to research the industry and the competition to determine the best way to differentiate your business from others.

You need to consider the target market for your products or services and the best way to reach them. And think about the costs associated with starting and running the business. Things such as the cost of materials, labor, and marketing. You will also need to consider the amount of time and money you have available to invest in the business. This will help you determine the best way to allocate resources and ensure that you have the necessary capital to get the business off the ground.

Research the Market – Starting a Business from Scratch

Some ideas to research the market for demand on products or services can include surveys, interviews, focus groups, and analyzing existing data from sources such as industry reports, competitor analysis, and customer feedback. This will help to identify trends and patterns in the market and provide insights into customer needs and preferences.

Another way is to see what other people are doing. Look at what products and services are being offered, and what kind of success they are having. Talk to people in the industry and get their opinions. Look at the competition and see what they are doing differently. Finally, use online tools to research the market and see what kind of demand there is for what you want to do.

Develop a Business Plan

Here is a list of things to consider to develop a business plan

1. Define your business: What is the purpose of your business? What products or services will you offer?
2. Research the market: Who are your potential customers? What is the competition like?
3. Set goals and objectives: What do you want to achieve with your business?
4. Create a financial plan: How much money do you need to start and operate your business?
5. Develop a marketing plan: How will you reach your target customers?
6. Create an operational plan: What processes and procedures will you use to run your business?
7. Outline a management plan: Who will be responsible for managing the business?
8. Prepare a contingency plan: What will you do if something goes wrong?

Choose a Business Name

Often people when starting a business from scratch will use some form of their own name when choosing a business name. Or you can consider something that is more specific to the problem you solve. After all, all forms of money generating operations (business) involve solving problems for others in exchange for compensation.

Key point about a business name – it needs to reflect your brand and your brand essence.

Register Your Business

When you are first starting out (at least here in the US) you can get away with simply being a sole proprietor and using your SSN. However, I am not an attorney so, depending on what you are considering doing, you might need to register your business or get some for of licensing. This definitely needs to be researched before you open your business.

Set Up a Website

This step really can be put off for a minute. Most often one can start a business part time, start generating some income and then create your website. It depends on what you are doing. There are even ways to have a domain name that forwards to a website that may already house what you are selling – thereby saving you the expense and hassle of creating your own.

Establish an Online Presence when Starting a Business from Scratch

Once you determine what problem you are planning to solve, and for whom, you will want to create an online presence. You might choose to do that through social media, or groups that you belong to. This is also were a website comes into play. You will want to present a cohesive brand across all of your media platforms.

Develop a Marketing Strategy

Depending on what you intend to do you will need to develop a strategy for finding clients. The higher priced your solution to their problems and the more technical the solution, or in demand, the fewer clients you will need. Your marketing strategy needs to factor in how many people you need to introduce your solution to make a sale. And how many sales you need to stay in business.

For instance, if you are selling jewelry at a $20 profit margin and want to make $5000 a month you need to sell 250 pieces a month. You need to figure out how many people you must share that offer with to sell 250 pieces of jewelry. This should be part of your business plan. Then you develop your marketing strategy based on making that number of people aware of your offer.

Monitor Your Progress for Starting a Business from Scratch

Tracking the numbers isn’t really my favorite part of starting a business from scratch. However, it is an important aspect of running a business. One needs to know the numbers. And monitoring your progress is a function of watching to see if you are hitting the numbers you need to hit to make the money you want to make. Or at least making progress toward those numbers.

If you’ve made it this far, you are probably considering starting a business from scratch yourself. I’d like to invite you to reserve your Passion to Profit Breakthrough Session where we can discuss your ideas and give you some ideas for turning what you are passionate about into a serious business. It isn’t hard to make mid to high 5 figures part time, if you have all the pieces.